Phoenix Suns Announce Timeline for Talking Stick Resort Arena Naming Rights Transition
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(Phoenix, Ariz.) – The Phoenix Suns and Salt River Pima-Maricopa Indian Community announced today their plans to officially reveal Talking Stick Resort Arena at the Suns first preseason game on Wednesday, October 7. The two parties will celebrate the arena’s new name with a pregame event on the plaza at Talking Stick Resort Arena that evening.
The naming rights agreement for the downtown venue is a multi-year deal that builds substantially on the existing agreement between the two parties. The name change will be visible throughout the facility, with Talking Stick Resort Arena being prominent on the exterior of the building; on the underbelly of the center hung scoreboard; on the arena’s rooftop; and featured on the Suns and Mercury basketball courts. The Casino Arizona Pavilion – the arena’s main lobby area – will retain its name.
US Airways Center, which opened in 1992, has earned a reputation for excellence, having received a prestigious Prime Site Award from Facilities & Event Magazine as well as a Top 30 ranking for North American Arenas from Pollstar. It hosts an average of 130 events each year with a collective annual audience of one million people. Not only is the arena the home of the Phoenix Suns, but also the three-time WNBA world champion Phoenix Mercury. It is also the home field for five-time arena football world champions, the Arizona Rattlers.