Cox Business Honors Latina Entrepreneurs for the Second Year

PHOENIX, AZ – Cox Business announced today a partnership with Prensa Hispana newspaper, Azteca América Phoenix, ArizonaLatinos.com and the Arizona Hispanic Chamber of Commerce (AZHCC) to recognize successful Latina entrepreneurs whose innovation and talent in the business world are inspiring examples of thriving businesses growing in Arizona.

The one-of-a-kind campaign is back for the second year and it includes a series of 30-second spots produced by Cox Media in English and Spanish that highlight two outstanding Latina Entrepreneurs in Phoenix. The spots will run across the Cox channel line up throughout the month of June. Through the media partnerships, honorees’ stories will also appear on the pages of Prensa Hispana newspaper, Azteca América Phoenix’s newscasts, published online on ArizonaLatinos.com, and through communication vehicles of the Arizona Hispanic Chamber of Commerce.

Based on a recent study from The Partnership for a New American Economy, the number of Hispanic entrepreneurs in America has more than tripled, going from 577,000 in 1990 to 2.0 million in 2012. In addition, a 2013 study by the United States Hispanic Chamber of Commerce stated that more than 3.1 million Hispanic-owned businesses, will together contribute in excess of $468 billion to the American economy this year.

“We are honored to celebrate these innovative women whose skills, hard work, and dedication to their business and their community are making a enormous impact,” said Steve Rizley, Vice President and General Manager, Cox Communications. ” We hope that all the efforts of these Latina entrepreneurs are going to continue to help encourage others to do wonderful things for years to come in our state.”

“The continuous growth of small businesses in Phoenix is great sign that this city is continuing in the right direction. According to the 2013 Arizona Women-owned Business Enterprise report, Latina entrepreneurs are more likely to plan on expanding over the next five years,” said Mónica Villalobos, Vice President for the AZHCC. “It is with great pleasure for the second year that the AZHCC is partnering with Cox Business to support these outstanding Latinas in our community.”

The individuals featured in the Phoenix campaign are: Stephanie Vasquez, owner of Fair Trade Café and Kathy Cano-Murillo, owner of CraftyChica.com.